The mind of a techie

I'm neither psychiatrist nor a psychologist.I dont even have any ambitions of becoming a neurosurgion. But,I have observed with great keenness the kind of web applications that web designers and developers are sending to the internet.

This group of elite technicians whose contributions to the development in internet is highly appreciated.There zeal to using new tools and technology has transformed the way we do business on the internet.

However if you think of any failure, any frustration, any loss, on the internet it is the work of a techie. They are the worst people to entrust your online business to. They will experiement on it with any new software, with unfocussed zeal they will make your website clown on the internet, with little knowledge they will ruin your business. But that is not the tragedy.

The tragedy is when you give them the responsibility of your website. They are neither businessmen. They have technical minds like those of their engineering brothers. They care less about your customers. They are not writers. They are driven by what that software can do not what that market niche needs.

So how do deal with them, granted that you cant do away with them. Be clear of your goals are. Be focussed the tell them what you want them to do with their tools not them telling you what they can do with their tools for your business.

Be the architect of your web site. But remember you need to be a great architect who is well informed, well learned and well equiped to do the architect's work.

If not the team of a bad archtect and a techie would create a dot com buble site. And all your money will go to drain.

So if you are thinking of talking to a well learned and skilled ebusiness architect then email mtandao2003@yahoo.com .

Have a good day.